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Bill Murphy's RedZone 10X Podcast

The 10X Podcast explores the latest in technology, innovation, creativity, leadership, psychology, health/wellness, and more. Host Bill Murphy is joined by top CIOs, authors, and other leaders at the forefronts of business and innovation. A great listen for business IT leaders guiding their organizations through disruption and exponential change.
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Now displaying: 2020
Dec 28, 2020

Akshay Bhargava is the Chief Product Officer at Malwarebytes. Malwarebytes is described as the leading advanced malware prevention and remediation solutions provider. In this role, he leads product organization, guides all Research and Development activities, and drives the company's technology vision/product road map. He previously served as Vice President for Oracle's Cloud Business Group, as a product executive at FireEye, and as a management consultant at McKinsey & Co.

Akshay is a board adviser to several tech startups and was named one of The Software Report's Top 25 Software Product Executives of 2020. A proven thought leader, Akshay writes for Forbes Technology Council and is a frequent speaker at industry events. He holds a B.S. in Computer Science from Carnegie Mellon University and an MBA from MIT Sloan.

Some of the takeaways you will get from listening to this interview with Akshay are how to apply a purpose-built framework to product innovation. Akshay is using this for security innovation, but this is a framework that you can apply to any innovation. On LinkedIn, he has a really nice interaction with the CIO and CISO community about this innovation framework.

You will also learn about how to remove luck from the innovation process. He is a big proponent of removing luck in the innovation process.

Another takeaway is how to align customer pain, feature requests, and customer empathy with purpose in building your products. How to stop responding to endless feature requests and build products.

Also discussed is how to prioritize and choose what to do and what not to do with product development. We also talk about the mindfulness and Zen approach to security. There is research that is done that compares users that have been trained in mindfulness versus users who haven't been. There is a stunning 38% decrease in hitting inadvertent malware.



Here are some of the things that you will learn in this podcast episode:
-Akshay's purpose-built innovation framework.
-How to remove luck from the innovation process.
-Aligning customer pain and empathy to the purpose of your company.
-How to prioritize and choose what to do and what not to do.
-Mindfulness and Zen approach to security.
-Why purpose, vision, and mission are all closely related.
-Why during these unprecedented times, individuals and organizations have an opportunity to practice anti-fragility.
-The power of asking the question, "Why?"



How to Connect with this Guest:


Books referenced in podcast:



Articles referenced in podcast:

 

Technologies referenced in podcast: 



Transcript:

You can go to the show notes to get more information about this interview and what we discussed in this episode. Click Here for the full transcript.

Leave a Review:

Love this episode? Share it with your LinkedIn community here.
If you haven’t already, please make sure you leave us a review on iTunes or Stitcher. Not sure how to leave a review? Check out the instructions here.

About Bill Murphy:

Bill Murphy is a world-renowned IT Security Expert dedicated to your success as an IT business leader.

 

Follow Bill on LinkedIn and Twitter.
If you are interested in learning more about RedZone and our security expertise in particular related to Cloud and Email Security Kill Chain Strategy, Techniques, and Tactics you can email myteam@redzonetech.net.

 

Music provided by Ben’s Sound: http://www.bensound.com/

Other Ways to Listen to the Podcast:

iTunes | Libsyn | Soundcloud | RSS | LinkedIn

Nov 23, 2020

Today, my guest is Roger Grimes

Roger's expertise in the field of computer security is unparalleled. He describes himself as the best in the world when it comes to computer security defense- and he has the credentials to back up this assertion.

He works with Kevin Mitnick who he calls the best Offensive Security guy in the world, but he calls himself the best when it comes to Defense.

As all of you know by now I love Offense and Defense Innovation so this interview falls squarely into the category of Defense Innovation for sure.

With more than 40 computer certifications and twelve books authored or (Co-authored) on computer security, Roger has spent over three decades imparting his knowledge to audiences worldwide.

His current title is Data-Driven Defense Evangelist at KnowBe4. He is the author of the new book, Hacking Multifactor Authentication.

Roger is a 33-year senior computer security architect and cybersecurity veteran specializing in general computer security, identity management, PKI, Windows computer security, host security, cloud security, honeypots, APT, and defending against hackers and malware. He has worked at some of the world's largest computer security companies, including Foundstone, McAfee, and Microsoft.

In this time of remote workforces and distributed endpoints, Roger advocates for Multi-Factor Authentication. However, MFA is not the end all be all for security. The vast majority of hacking doesn't care about your MFA. It's all about reducing your risk, according to Roger.

Throughout his many years in the industry, Roger a universal mission that drives all of his actions- to make the internet a safer place. Roger says if he leaves the Earth without accomplishing that feat, he has failed.

I also provide how you can connect with him on Linkedin. He has over 25k followers.

We've been sold by the industry that MFA is a Warm Blanky and Panacea for all security ills.

Learn more deeply about this topic as it is critical to your distributed security architectures moving forward

I'm excited to share this conversation with such a distinguished and world-renowned Security Defense Specialist.

Here are useful topics, books, and resources discussed and what you will learn as you listen:

Why most companies today fail in risk-based security and how to avoid the most common pitfalls.
The benefits of enabling application control software like AppLocker in audit only mode.
Why assuming just because you have MFA that you can't be hacked is false and how smart application of MFA will reduce your risk of getting hacked.
Why push applications like FIDO are more effective than SMS-based multi-factor authentication.
The highest risk areas CIO's and CISO's need to avoid falling into when dealing with MFA.
Why MFA and other security measures like it are all about reducing your risk instead of eliminating it completely.

How to Connect with this Guest:



Technologies referenced in podcast:

Troy Hunt’s “Have I Been Pwned?” 
Kevin Mitnick's “Mitnick Security”
FIDO Alliance Framework

Books Published by Roger A. Grimes Referenced in Podcast:

Hacking Multifactor Authentication , 1st Edition, By Roger A. Grimes. Published by Wiley, 2020
A Data-Driven Computer Security Defense: THE Computer Security Defense You Should Be Using, 1st Edition, By Roger A. Grimes, Published Independently, 2017

Transcript:
You can go to the show notes to get more information about this interview and what we discussed in this episode. You'll find the show notes at redzonetech.net/podcasts.

Leave A Review:
Love this episode? Share it with your LinkedIn community here.
If you haven't already, please make sure you leave us a review on iTunes or Stitcher. Not sure how to leave a review? Check out the instructions here.

About Bill Murphy:
Bill Murphy is a world-renowned IT Security Expert dedicated to your success as an IT business leader.

Follow Bill on LinkedIn and Twitter.
If you are interested in learning more about RedZone and our security expertise in particular related to Cloud and Email Security Kill Chain Strategy, Techniques, and Tactics you can email cloudkill@redzonetech.net.

Music provided by Ben's Sound: http://www.bensound.com/

Other Ways to Listen to the Podcast:
iTunes | Libsyn | Soundcloud | RSS | LinkedIn

Nov 20, 2020

Sarah Angel-Johnson is the CIO at Year Up when this was recorded. She is now the CIO of Save The Children. She was named a 2020 Boston CIO ORBIE Award winner for Non-profit CIO of the Year. She has 20+ years of proven results in being a change agent at scale, starting with coding IBM's first e-commerce website to digitizing the $860 million Girl Scout Cookie Program for 2.1 million girls and adults. She has led global organizations of 150 managers and employees, provided direction to 25,000 matrix team members, managed 7 global labs, and drove $1.7 billion in revenue.

Sarah has excelled when thrown into new situations and asked to lead change within an organization. She realized early on in her career that she could step in and meld different people, processes, and content together in a way that most leaders couldn't.

As a leader, the question of how do I bring people together is an important one. Sarah and I answer this question, share stories, and discuss qualities that are important for a leader to have and how to connect with employees at a deeper level.

It's not enough to simply ask questions. What separates good from great leaders is fundamentally leading with inquiry. Asking open-ended questions, having a genuine interest and curiosity in what motivates people, and having the patience to see everything through are necessary when bringing people together to take action.

In my conversation with Sarah, you will hear how every step in her career has contributed to her overall success and shaped her leadership style. But no matter where her career has taken her, one thing remains the same- a desire to make an impact and help others at scale.

I'm excited for you to hear her story. Let's take a listen.

Here are some of the things that you will learn in this podcast episode:

The value of mentors in shaping career success.
How to retain your talent within an organization.
The importance of self-awareness and how it will lead to seeing your broader purpose.
Influencing people starts with asking what the human need is, and then designing technology around the human.
To find out what truly motivates someone, ask open-ended questions, and create a genuine human connection.
Human-centered design is more of a mindset than anything else.
How to tailor different methodologies for different situations.
Goals are driven by first, creating a shared vision, and then creating a shared mission.
The top 3 offenses and top 3 defenses for 2021.
Finding the perfect work/life integration is a sliding scale as long as you are continually analyzing and digesting for yourself.

How to Connect with this Guest:


Articles referenced in podcast:

2020 BostonCIO ORBIE Award Winners 

Transcript:
You can go to the show notes to get more information about this interview and what we discussed in the episode. Click here to download the full transcript.

Leave A Review:
Love this episode? Share it with your LinkedIn community here.
If you haven't already, please make sure you leave us a review on iTunes or Stitcher. Not sure how to leave a review? Check out the instructions here.

About Bill Murphy:
Bill Murphy is a world-renowned IT Security Expert dedicated to your success as an IT business leader.

Follow Bill on LinkedIn and Twitter.
If you are interested in learning more about RedZone and our security expertise in particular related to Cloud and Email Security Kill Chain Strategy, Techniques and Tactics you can email cloudkill@redzonetech.net.

Music provided by Ben's Sound: http://www.bensound.com/
Other Ways to Listen to the Podcast:
iTunes | Libsyn | Soundcloud | RSS | LinkedIn

 

Oct 2, 2020

My guest today is David Linthicum. David Linthicum is the Chief Cloud Strategy Officer at Deloitte Consulting and has been named the #1 Cloud Influencer via a major report by Apollo Research. David is a Cloud Computing Thought Leader, executive, consultant, author, and speaker, who has been a CTO five times for both public and private companies, and a CEO twice in the last 25 years.

Few individuals are true giants of cloud computing, but David's achievements, reputation, and stellar leadership have earned him a lofty position within the industry. It's not just that he is a top thought leader in the cloud computing universe, but he is often the visionary that the wider media invites to offer its readers, listeners, and viewers a peek inside the technology that is reshaping businesses every day.

More specifically, David is a Gigaom research analyst on cloud computing and enterprise applications and writes prolifically for InfoWorld as a cloud computing blogger. He is also a contributor to, IEEE Cloud Computing, Tech Target's SearchCloud, and SearchAWS, and is quoted in major business publications including Forbes, Business Week, The Wall Street Journal, and the LA Times. David has appeared on NPR several times as a computing industry commentator, and he also does a weekly podcast on cloud computing.

With more than 13 books on computing, more than 5,000 published articles, greater than 500 conference presentations, and numerous appearances on radio and TV programs, David has spent the last 20 years leading, demonstrating, and teaching businesses how to use resources more productively while continuously innovating.

When I talked with David, he had recently written a great article that I loved, Cloud security secrets your cloud provider doesn't want you to know. Asking the obvious question was a perfect starting point for our conversation because I really wanted to know - What are the secrets some of the providers don't want you to know?

I'm excited for you to tune in to this compelling interview.

Here are some questions answered in this podcast.


Businesses have a tendency to learn from pain. Now is the time to think independently and question why things are currently done this way.
Cloud security will only improve in a culture that challenges the status quo.
We need to make architectural trade-offs as to what we can do pragmatically with the technology that's out there.
Security can hinder performance and cost way more money each month if not engineered into the applications and data stores correctly.
Why you should have a Cloud Complexity Management Methodology?
Cloud-native security solutions offered by the big providers are not helpful if you have a heterogeneous multi-cloud solution.
Training counts more than technology - every dollar you spend on cloud training, you remove a thousand dollars as the cost of risk from your system.
When you hire people, you need to hire people who are typically going to be continuous learners, autodidacts which is more than specific skill sets
How can you have one security system that's much better than three security systems even though that one security system doesn't cover every feature and function that you need?
Why create a security domain that deals with complexity and volatility that you can configure and change quickly.

How to Connect with this Guest:

LinkedIn
Twitter
Website
Blog

Articles written by David Linthicum referenced in Podcast:

Cloud security secrets your cloud provider doesn't want you to know. Cloud security seems like something specific to a cloud provider, but emerging approaches and technologies are changing the game. 4/17/20
Are you Ready for the Brandpocalypse? by David Linthicum. Published on LinkedIn, 8/17/19

Transcript:
You can go to the show notes to get more information about this interview and what we discussed in this episode. You'll find the show notes at redzonetech.net/podcasts.

Leave A Review:
Love this episode? Share it with your LinkedIn community here.
If you haven't already, please make sure you leave us a review on iTunes or Stitcher. Not sure how to leave a review? Check out the instructions here.

About Bill Murphy:
Bill Murphy is a world-renowned IT Security Expert dedicated to your success as an IT business leader.

Follow Bill on LinkedIn and Twitter.
If you are interested in learning more about RedZone and our security expertise in particular related to Cloud and Email Security Kill Chain Strategy, Techniques, and Tactics you can email cloudkill@redzonetech.net.

Music provided by Ben's Sound: http://www.bensound.com/

Other Ways to Listen to the Podcast:
iTunes | Libsyn | Soundcloud | RSS | LinkedIn

Aug 21, 2020

As leaders in today's unprecedented time of disruption, we are being forced to make critical decisions based on fear and the unknown.

My guest today, Dave McKeown, is here to teach us how, you, as leaders can achieve your compelling vision. How you can strengthen communication and accountability plans even while facing evolving conditions in an environment where you have little control.

Dave is the Founder and CEO of Outfield Leadership, and author of the new book, The Self-Evolved Leader: Elevate Your Focus and Develop Your People in a World That Refuses to Slow Down.

In this podcast episode, Dave and I share insights on disruption and how leaders can focus on the short-term, high-impact goals to achieve long term vision.

Disruption has a way of bringing things into complete focus because we need to get things done with the fewest amount of resources. Organizations and leaders must ask the right questions, take a step back and look at what things they can to maintain alignment with revenue while adding value in that process.

When you get that right, that's when you get true alignment in your people, and in your teams because they can see a clear correlation between what they do every day and where your business is going.

Another great leadership strategy Dave shares is collective capabilities, bringing together everyone's collective consciousness and knowledge to increase the level of what we know, exponentially. This can be the difference between emerging from this event in a successful way with some momentum behind you, or emerging from this with a business that's no longer valid.

I'm excited for you to tune in to this compelling interview.

Here are some questions answered in this podcast.

  • What new leadership models are emerging during this unprecedented time of crisis?
  • What is the difference between bravery and heroic leadership?
  • How can a leader encourage collaboration across his teams in the midst of uncertainty?
  • How can leaders achieve more with less resources?
  • How does working with fewer resources bring clarity within an organization?
  • How do times of disruption present a significant opportunity for change within an organization?
  • Why is the decision making process more scalable when it's not dependent on only one individual?
  • How does using a collective capabilities' approach help navigate uncertainty more quickly?
  • Why is a good cultural fit' one of the greatest indicators of an employee's success within a company?
  • Emerging from this crisis, will there be a greater sense of humanity in leadership?
  • How can leaders shift their focus between short, medium and long-term goals?

How to Connect with this Guest:

Books Published:

The Self-Evolved Leader: Elevate Your Focus and Develop Your People in a World That Refuses to Slow Down, by Dave McKeown. Published by Greenleaf Book Group Press, January 2020.

Transcript:

You can go to the show notes to get more information about this interview and what we discussed in this episode. You'll find the show notes at redzonetech.net/podcasts.

Leave A Review:

Love this episode? Share it with your LinkedIn community here.

If you haven't already, please make sure you leave us a review on iTunes or Stitcher. Not sure how to leave a review? Check out the instructions here.

About Bill Murphy:

Bill Murphy is a world renowned IT Security Expert dedicated to your success as an IT business leader.

Follow Bill on LinkedIn and Twitter.
If you are interested in learning more about RedZone and our security expertise in particular related to Cloud and Email Security Kill Chain Strategy, Techniques and Tactics you can email cloudkill@redzonetech.net.

Music provided by Ben's Sound: http://www.bensound.com/
Other Ways to Listen to the Podcast:
iTunes | Libsyn | Soundcloud | RSS | LinkedIn   







Aug 14, 2020

On the show today, Margaret Heffernan, serial entrepreneur, author and named one of the “Top 100 Media Executives” by The Hollywood Reporter, shows us how globalization and pervasive communication technologies have moved our world from one that was complicated to one that is highly complex – and much less predictable.

To put it lightly, this change Impacts business where even small events can have a large impact. So, from a leadership perspective, how can you prepare for ‘how to think in this new emerging world?

Margaret and I answer this question, share stories and discuss how leaders can develop a robust, resilient mindset to create community – the center of success.

The recent pandemic has proven that this robust, resilient, and innovative thinking, and accepting complexity, is necessary for IT leaders to survive the unpredictability of this moment, tomorrow, and beyond.

You have to accept the cost of redundancy and work that may turn out to look like waste. But, once you accept that you can't predict this stuff, you are so much better off having it in your back pocket, than having nothing at all in your back pocket when disaster strikes.

Margaret Heffernan is the acclaimed author of six books. Her third book, Willful Blindness: Why We Ignore the Obvious at our Peril, was named one of the most important business books of the decade by the Financial Times.
She was also awarded the Transmission Prize for her next book, A Bigger Prize: Why Competition isn’t Everything and How We Do Better. Her TED talks have been seen by over eleven million people around the globe; and her new book, Uncharted: How to Map the Future, to be published in September 2020, looks at the many diverse reasons why complexity is here to stay.  

This is an amazingly relevant conversation that you just don’t want to miss!

Here are some of things that you will learn in this podcast episode:

  • Why is the world becoming harder to forecast?
  • What’s the difference between a complicated vs. a complex environment?
  • Why is it harder to lead in a complex world?
  • What will the strategic requirements be to restart your workforce?
  • What is ‘robust thinking’ and how does it relate to resilience?
  • Why is it so important for organizations to take care of, and cultivate their unique ecosystem?
  • Why is it important for organizations to remember that people are part of their infrastructure?
  • Is efficiency and ‘running lean’ always the best choice for an organization?
  • Why does IT understand redundancy better than other sectors? 

How to Connect with Margaret Heffernan:

Guest Bio

Dr. Margaret Heffernan is a Professor of Practice at the University of Bath, Lead Faculty for the Forward Institute’s Responsible Leadership Programme and, through Merryck & Co., mentors CEOs and senior executives of major global organizations. She holds an honorary doctorate from the University of Bath and continues to write for the Financial Times and the Huffington Post.

Books written by Margaret Heffernan:

Other References from the Podcast:

Leave a Review:

Love this episode? Share it with your LinkedIn community here.

If you haven't already, please make sure you leave us a review on iTunes or StitcherNot sure how to leave a review? Check out the instructions here.

About Bill Murphy

Bill Murphy is a world-renowned IT Security Expert dedicated to your success as an IT business leader.

Follow Bill on LinkedIn and Twitter.

If you are interested in learning more about my company, RedZone Technologies, and our security expertise, in particular related to Cloud and Email Security Kill Chain Strategy, Techniques and Tactics you can email cloudkill@redzonetech.net.  

Credits + Other Stuff

Music provided by Ben’s Sound: http://www.bensound.com/

Other Ways to Listen to the Podcast:

iTunes | Libsyn | Soundcloud | RSS | LinkedIn  

May 6, 2020

Today my guest is Masha Sedova, the co-founder of Elevate Security delivering the first people-centric security platform that leverages behavioral-science to transform employees into security superhumans.

Elevate's unique Security Behavior Platform uses data to score employee risks, show actionable trends and practical feedback to motivate, reward and reinforce smart security behaviors of employees. This new approach to security awareness earned Elevate Security a spot in the 10 Finalists in the Innovation Sandbox Competition at the RSA 2020 Conference.

Masha is a member of the Board of Directors for the National Cyber Security Alliance and a regular presenter at conferences such as Blackhat, RSA, ISSA, Enigma, and SANS.

As we begin our conversation, Masha emphasizes the importance, no the urgency, of looking for the ‘silver lining’ of our disruptive event and how we can embrace the opportunities it presents to emerge with unique outcomes for positive change.

Since human error accounts for about 90% of all breaches, Masha explains how new thinking and understanding of security awareness and training can be one of your ‘crisis opportunities’ to improve.

It’s all about the data. One of RedZone's big ambitions is to essentially create a biological response on the networks, creating systems that are automated at scale. So, I ask Masha why she thinks we haven’t begun using data in the workplace the way we use it in other areas of our lives – like fitness. You may have a fully integrated Fitbit, so why haven’t we considered implementing similar data integration and thinking into our organization’s security awareness platform?

There are some really great concepts and tools that we discuss here. This conversation will give you a chance to understand how to get out of the tactical fear part of your brain and really look into the strategy of security.

This is an episode that you do not want to miss.

Here are some of things that you will learn in this podcast episode:

-  Human error creates 90% of threat events

-  Behavioral Science behind changing behaviors – You must have all three

  • Ability
  • Motivation
  • Trigger or reminder

-  Motivating factors

  • Gamification
  • Social proof
  • Celebrity social proof

-  Heroes, Champions and Risk Takers | Segmenting an Organization into a concept called ‘cohorts’

-  Including the user as part of the ‘team’ with ongoing communication

  • acknowledgement for A+ results
  • encouragement for improving results
  • motivation for adequate results
  • solutions and coaching for failing results

-  The Learning Pyramid – Organizations should develop training with the best methods of retention.

-  Empowering people has an exponential impact within the organization

How to Connect with Masha Sedova

Resources + Books Mentioned

The Power of Habit: Why We Do What We Do In Life and Business, by Charles Duhigg. Published by Random House Publishing Group, February 2012.

About Bill Murphy

Bill Murphy is a world renowned IT Security Expert dedicated to your success as an IT business leader.

Follow Bill on LinkedIn and Twitter.

If you are interested in learning more about my company, RedZone Technologies, and our security expertise, in particular related to Cloud and Email Security Kill Chain Strategy, Techniques and Tactics you can email cloudkill@redzonetech.net.  

Leave A Review

Love this episode? Share it with your LinkedIn community here.

If you haven't already, please make sure you leave us a review on iTunes or StitcherNot sure how to leave a review? Check out the instructions here.

Credits + Other Stuff

Music provided by Ben’s Sound: http://www.bensound.com/

Other Ways to Listen to the Podcast:

                iTunes | Libsyn | Soundcloud | RSS | LinkedIn   

Apr 29, 2020

Today my guest is Oleg Konovalov. Oleg received his doctoral degree from the Durham University Business School and is a member of the 2019 Class of Thinkers50 Radar. He has been recognized as #1 Global Thought Leader on Culture by Thinkers360 and is #1 Global Leading Coach (Marshall Goldsmith Thinkers50).

Oleg is an influential and thought provoking business thinker. His long international consulting experience has given him a superior understanding of how business works across different cultures and has made him adept at dealing with challenges at all levels. His research identifies entrepreneurs’ and managers’ strategic needs in the areas of corporate culture, leadership, and he uses corporate diagnostics, in order to enable them to drive their companies to success.

He is the author of four best-selling business books, and he continues his research and writing journey identifying entrepreneurs and managers’ strategic needs and helping them drive their companies to success and become true champions of healthy business culture.

I love talking with leaders like Oleg Konovalov on my podcast. The wisdom they have to share from broad business and life experiences is invaluable. In this episode, Oleg tells some terrific stories about how he teaches leaders and organizations to seek out real problems and find effective solutions.

We discuss the leadership role and why it’s important for leaders to create a space for themselves that’s different - apart from the problem. Oleg believes that taking this step back and looking at your problem from a different (new) perspective is critical to identify the - often underlying problem, keeping you and your organization from dragging old mistakes into the future.

Oleg also points out a new way of looking at ‘end of career’ thinking. If you were 50 or 56 years old – 20 years ago, you would be considered at the end of your career. Oleg looks at it quite the opposite. At the employee level, he doesn’t think people truly understand how productive and how much these 50-something employees still have to offer.

Listen as we discuss his perspective and the question, “If everything changes and everyone is learning in the present, every day, how will we all impact the future and build this new reality from scratch?”

You will love every second of this interview with Oleg as he reveals his strong insight about organizational leadership and culture. After you listen to this podcast, you can continue to expand your ‘knowledge bank’ and read more from Oleg in his most recent book, LEADEROLOGY.

Here are some of things that you will learn in this podcast episode:

  • What does the expression,"A dog isn't born to climb on trees" mean?
  • Why corporate problems are usually the result of the leader or leaders' action or inaction.
  • What are the 14 Pathologies in an organization?
  • Why are only 3% of leaders good at decision making?
  • Why do complex visions fail?
  • How do you drill down to identify the real problem?
  • The value of creating real solutions that add value vs. simply creating content
  • Why is it essential for today's leader to have a knowledge bank?
  • The necessity of humility in leadership
  • Why being curious is such an amazing skill to cultivate
  • The shift in leadership towards Systemic Approaches; such as Leadership + sharing vs. Boss dominant cultures of non-sharing
  • Why only 0.1% of leaders have a vision
  • The difference between Having a Dream vs. Ambition vs. Having a Vision
  • What will you do with the success you achieve?

How to Connect with Oleg Konovalov:

Books + Resourses:

Books Published:

LEADEROLOGY, by Oleg Konovalov with Foreword by John Spence. Published by WILDBLUE PRESS, Denver, Colorado. (2019)

Apr 24, 2020

Today my guest is Mark Greeven, Professor of Innovation and Strategy at IMD. I’m going to begin by commenting on the amazing timing of my interview with Mark, just last week.

In our conversation, his first-hand insight into the culture and strategies of Chinese business as they experienced the COVID-19 crisis, are absolutely relevant for us, as leaders, as we are now experiencing the same in the USA.

In our conversation, Mark explains why China, the people and their organizations were able to react so quickly to a sudden and immediate crisis. Why they seemed so much more prepared with a huge population of 1.4 billion – even within the healthcare system, and how did they mobilize exponential technologies so quickly?

Before joining IMD, Mark also held faculty positions in China and The Netherlands, and currently serves as a a research associate at China’s National Institute for Innovation Management, Center for China and Globalization, Center for Global R&D and Innovation, and the US-China Innovation Research Center at Duke Kunshan University.

With a decade of experience in research, teaching and consulting in China, Mark has learned how to organize innovation in a turbulent world; and through collaboration with innovative Chinese companies and entrepreneurial multinationals, has explored novel ways of organizing, accelerating corporate innovation, and designing business ecosystems to thrive on uncertainty.

Mark’s latest book, Pioneers, Hidden Champions, Change Makers and Underdogs: Lessons from China’s Innovators, was published in 2019; and in 2017, he was named on the “2017 Thinkers50 Radar list of 30 next generation business thinkers”, an annual ranking that the Financial Times deemed the “Oscars of Management Thinking”.

Listen to this novel interview as Mark and I discuss business ecosystems and how we need to do things together, as a leader, individually, and as a company. Mark will share with us his predictions for the outcome and lasting impact of turbulent events, which don’t all happen to be bad. The consequences will reveal that resilience during these uncertain times will set apart the more successful leaders from the less successful leaders.

Here are some of things that you will learn in this podcast episode:

  • How did Chinese companies respond so quickly to the COVID-19 virus?
  • What allows Chinese companies to be so agile and reactive to change?
  • How can strategy be a form of fear?
  • How can strategy be more like, ‘strategy on the spot’ to make things happen fast?
  • Strategy for a changing world | Deliberate vs. Non-deliberate or emerging
  • Why is this particular event not a big deal to Chinese leaders and what can we learn from them?
  • What are some practical ways business leaders can create a more reactive execution capability?
  • Why does Single Threaded Leadership blast through the ceiling of complexity?
  • How can a small company who has grown into a larger organization still maintain an intrapreneurial spirit and mindset?

Books Published:

Awards:

  • Named on the “2017 Thinkers50 Radar list of 30 next generation business thinkers”, an annual ranking that the Financial Times deemed the “Oscars of Management Thinking”
Apr 21, 2020

Today my guest is Chip Conley. Chip is a New York Times bestselling author and hospitality maverick. He is a recipient of hospitality’s highest honor, the Pioneer Award, and was named the Most Innovative CEO in the San Francisco Bay Area by the San Francisco Business Times. 

As a rebel entrepreneur, Chip has disrupted his favorite industry...twice.

At age 26, the founder of Joie de Vivre Hospitality (JdV) where he took an inner-city motel and turned it into the second largest boutique hotel brand in America. He sold JdV after running it as CEO for 24 years.

Soon the young founders of Airbnb asked him to help transform their promising start-up into the world’s leading hospitality brand. In four years as Head of Global Hospitality & Strategy, Chip taught his award-winning methods to hosts in close to 200 countries, and today he serves as the company's Strategic Advisor for Hospitality & Leadership.

His five books have made him a leading authority at the intersection of psychology and business. While writing his latest book, Wisdom@Work: The Making of A Modern Elder, Chip was inspired to build the world's first "midlife wisdom school," the Modern Elder Academy (MEA), where attendees learn how to repurpose a lifetime of experience for the modern workplace.

Chip holds a BA and an MBA from Stanford University, and an honorary doctorate in psychology from Saybrook University. He is an active mentor to six young CEO founders in the hospitality/tech world and serves on the board of Encore. org and the advisory board for the Stanford Center for Longevity.

He believes curiosity is the elixir of life and started learning Spanish and surfing at age 58.

In my conversation with Chip, you will hear stories about experiences that taught him to understand the difference between knowledge and wisdom. In an age where the world is changing faster, people are living longer, and power tends to be moving younger – and at the age of 59, he shares his vision and award-winning methods around building teams aligned with a different kind of diversity and creating effective business culture – including a new view of mentoring.

Listen to this podcast to learn about how you can disrupt your thinking and learn how to make more meaningful contributions in your lives and careers during the later period of life.

Here are some questions you might want to ask yourself before – and after you listen to this podcast:

  • How long will you live and work?
  • Are you ready for a new stage?
  • How much time do you have left?
  • Are you growing old or are you growing whole?
  • Do you possess Modern Elder qualities?
  • How do you reframe a lifetime of experience?

Here are some things you can learn from this podcast:

  • What is the changing role of mentors?
  • What does Chip mean by ‘Long game thinking’?
  • The difference between Gaining knowledge vs. Acquiring Wisdom
  • How can the new role of mentoring change the workplace?
  • Developing a ‘potluck’ company culture
  • Recognizing patterns to cultivate and harvest wisdom
  • Using disruptive thinking to create and retain a ‘growth’ mindset.
  • Should Modern Leaders Find Mentors to Help Them Navigate the Next Half of Their Life?

How to Connect with Chip Conley:

Recent book by Chip Conley:

Wisdom@Work: The Making of a Modern Elder, by Chip Conley. Published by Currency, an imprint of the Crown Publishing Group, a division of Penguin Random House LLC, New York, September 18, 2018.

Other Resources Mentioned

The Five Dysfunctions of A Team, by Patrick Lencioni. Published by Jossey-Bass, 2002.

Leave A Review:

Love this episode? Share it with your LinkedIn community here.

If you haven't already, please make sure you leave us a review on iTunes or StitcherNot sure how to leave a review? Check out the instructions here.

About Bill Murphy:

Bill Murphy is a world renowned IT Security Expert dedicated to your success as an IT business leader.

Follow Bill on LinkedIn and Twitter.

If you are interested in learning more about my company, RedZone Technologies, and our security expertise, in particular related to Cloud and Email Security Kill Chain Strategy, Techniques and Tactics you can email cloudkill@redzonetech.net.  

Credits + Other Stuff:

Music provided by Ben’s Sound: http://www.bensound.com/

Other Ways to Listen to the Podcast:

                iTunes | Libsyn | Soundcloud | RSS | LinkedIn  

Apr 17, 2020

In this, the newest Episode of my RedZone Podcast, my guest is Patrick Sweeney. Since this interview, Patrick has become a best selling author as his new book, Fear Is Fuel: The Surprising Power to Help You Find Purpose, Passion, and Performance, has hit the Wall Street Journal's Best Seller List at #5! A fantastic achievement.

Patrick has been dubbed the “Fear Guru” for his work with more than 500 global CEOs, actors, professional athletes, Navy SEALs and corporations. He inspires 25,000 people each year through keynote speeches teaching tools to live the biggest, most fulfilling life possible. He also lectures at leading universities from Harvard Business School to the University of Virginia.

Before earning a top tier MBA, he placed second in the Olympic Trials in rowing and is the only person to ever summit Mt. Elbrus, Mt. Kilimanjaro, and Everest Base Camp by bicycle and in 2018 won the Race Across America in a four-person team. He is also the first person to attempt cycling the seven summits. In Feb 2015 he became the first person to officially bike to Everest Base Camp in Nepal, the summit of Kilimanjaro and the summit of Elbrus.

He was the founder and CEO of four technology companies, holds seven patents, produced award-winning adventure documentary films and is an angel investor in over 30 start-ups. He was the Chairman of Young Presidents Organization (YPO) Sports & Entertainment Network, and has appeared on CNBC, CNN, Good Morning America, Fox News and the Today Show.

Few people know what it's like to be in a prison of fear their entire life. For over 30 years fear drove Patrick's choices and actions, and he missed out on countless amazing opportunities that life presented him.

After contracting a rare form of leukemia, Patrick found courage as a super-power. Curiosity led him to discover the neuroscience behind his life changing transformation so, he interviewed three dozen of the World's top neuroscientists. Those sessions changed his thinking and instilled a new mission in Patrick to share what he learned and help others transform their life from fear-based to confident and courageous.

There are two ways that you make decisions in life either out of fear or out of opportunity. The first leads to regret, shame and failure; the last leads to growth, happiness, success and learning. In this conversation, Patrick and I discuss how 70% to 80% of our decisions are made subconsciously out of fear, based on what neuroscientists call prior beliefs.

These preconceived beliefs are what create subconscious fear, and unless we can ask ourselves powerful questions and replace judgement with curiosity, these fears will play out throughout our lives.

Patrick shares some fantastic stories and we talk about how changing this type of thinking and decision making is particularly relevant for CEOs, like myself, and for CIOs and IT Leaders like those in my CIO Innovation Forum groups.

Listen to this podcast episode to learn more about understanding and finding your hidden fears. Then grab a copy of Patrick Sweeney's new book, Fear Is Fuel: The Surprising Power to Help You Find Purpose, Passion, and Performance. He wants to teach you courage, confidence how to achieve peak performance. His mission is to help millions around the world use fear as fuel.

Here are some of things that you will learn in this podcast episode.

  • How can you enhance your internal database'?
  • What does Patrick mean when he talks about your tribe' and the 3 layers that are critical?
  • How to find your hidden fears?
  • What is the terror triangle?
  • How can you double your mind's capacity for processing?
  • What is the difference between a physical and emotional journey?
  • How can you develop a blueprint for bravery and courage?
  • How to stop that amygdala from hijacking your decisions?
  • Why is it important to scare yourself every day?
  • How four by four' breathing can clear your mind?

How to Connect with Patrick Sweeney:

Books Published:

Fear Is Fuel: The Surprising Power to Help You Find Purpose, Passion, and Performance, by Patrick Sweeney II, published by Rowman & Littlefield, 3 Feb 2020.

Read Full Transcript:

You can go to the show notes to get more information about this interview and what we discussed in this episode. You’ll find the show notes at redzonetech.net/podcasts.

Leave A Review:

I hope you enjoyed this interview with Patrick Sweeney.

If you liked this episode, I want you to forward it on your LinkedIn page to your community. I also want you to like and leave comments about the episode on iTunes, and for my droid listeners on Stitcher. 

Until next time. I’m signing off. Thank you and have a great day!

About Bill Murphy:

Bill Murphy is a world renowned IT Security Expert dedicated to your success as an IT business leader.

Follow Bill on LinkedIn and Twitter.                      

If you are interested in learning more about RedZone and our security expertise in particular related to Cloud and Email Security Kill Chain Strategy, Techniques and Tactics you can email cloudkill@redzonetech.net

Credits + Other Stuff:

Music provided by Ben’s Sound: http://www.bensound.com/

Other Ways to Listen to the Podcast:

                iTunes | Libsyn | Soundcloud | RSS | LinkedIn   

Feb 14, 2020

My guest today is Deborah Rowland, a leading thinker, speaker, writer, coach and practitioner in the leadership of large complex change. Deborah has devoted her 3-decade career to the study, practice, and dissemination of effective ways to lead true transformation that takes individuals, teams, organizations and indeed whole societal systems to a genuinely new place.

Working alongside CEOs and their Executive Teams to help them navigate large scale transformation efforts, and importantly, attend to their own leadership practice as part of that, Deborah has personally led change in major global organizations including Shell, Gucci Group, BBC Worldwide and PepsiCo.

In 2017, Deborah was named on Thinkers50 Radar as one of the generation of management thinkers changing the world of business. Her consulting firm, Still Moving, pioneered original research in the field, the latest efforts of which were accepted as a paper at the 2016 Academy of Management and at the 2019 European Academy of Management. I found her in a wonderful book called, The Chief Strategy Officer Playbook: How to Transform Strategies Into Great Results.

Deborah brings a unique combination of experience, insight and research to the leadership of change. Although there has been much research on the benefits of mindfulness to the individual, Deborah’s research is original, focusing on the business impact. Her latest book, Still Moving: How to Lead Mindful Change, offers practical examples of how to bring a higher level of awareness into your company.

In addition to consulting, speaking and writing, Deborah has contributed to faculty teaching at Business Schools such as Henley Management College, Tuck, and Bath Management School.

Don’t be confused about mindfulness - you don’t have to be a meditation student or yoga instructor to understand it. Mindfulness is like a muscle that you build. It’s a stake you put in the ground that you say, my reaction to events is more important than the event itself. Mindfulness requires skill and is worth knowing about and building it into your repertoire.

For now, if you want to explore Mindfulness in a new way, and if you want to learn from a high-level Master, this conversation is the perfect place to start.

As modern leaders in a fast paced and complex world you will learn: 

  • A mindful leader understands that stillness brings correct action and momentum  
  • A mindful leader observes and in this process brings change 
  • A mindful leader has difficult conversations and can make hard decisions 
  • A mindful leader is aware and awake and is integrated 
  • A mindful leader is better able to work with complexity because they will understand the whole 
  • A mindful leader will be able to work with discomfort better 
  • A mindful leader is more impactful to the business and those around them 
  • A mindful leader is able to navigate organizational boundaries better 
  • A mindful leader has discernment of mindless busy action
  • A mindful leader understands the imperative of wisdom 

How to Connect with Deborah Rowland:

Books Published:

Still Moving: How to Lead Mindful Change, by Deborah Rowland. Published by John Wiley & Sons Ltd, 2017.

Sustaining Change: Leadership that Works, by Deborah Rowland and Malcolm Higgs. Published by John Wiley & Sons Ltd., 2008.

Resources Mentioned in Podcast:

  • The Chief Strategy Officer Playbook: How to Transform Strategies Into Great Results, published by Brightline Initiative|Thinkers50|PMI Institute, 2018.
  • The overview effect is a cognitive shift in awareness reported by some astronauts during spaceflight, often while viewing the Earth from outer space. The term and concept were coined in 1987 by Frank White, who explored the theme in his book The Overview Effect — Space Exploration and Human Evolution (Houghton-Mifflin, 1987), (AIAA, 1998)
  • Emergence: The Connected Lives of Ants, Brains, Cities, and Software, by Steven Johnson | Sep 10, 2002
  • Santa Fe Institute - Science for a complex world. The Santa Fe Institute is an independent research center dedicated to the multidisciplinary study of the fundamental principles of complex adaptive systems, including physical, computational, biological, and social systems.
  • The Hero's Journey: Joseph Campbell on His Life and Work, by Joseph Campbell (Author), Phil Cousineau (Editor). Part of The Collected Works of Joseph Campbell, 2014.
  • The Two Popes is a 2019 biographical drama film directed by Fernando Meirelles and written by Anthony McCarten, adapted from McCarten's 2017 play, The Pope.
  • Jesuits are members of The Society of Jesus, a Roman Catholic order of priests and brothers founded by Ignatius of Loyola with the approval of Pope Paul III in 1540 and headquartered in Rome.
  • Pope Francis (born Jorge Mario Bergoglio; 17 December 1936) is the head of the Catholic Church and sovereign of the Vatican City State. Francis is the first
  • Jesuit pope, the first from the Americas, the first from the Southern Hemisphere, and the first pope from outside Europe since the Syrian Gregory III, who reigned in the 8th century.
  • David Whyte is an English poet, author, speaker and organizational thinker. He has said that all of his poetry and philosophy is based on "the conversational nature of reality".

This episode is sponsored by the CIO Innovation Forum, dedicated to Business Digital Leaders who want to be a part of 20% of the planet and help their businesses win with innovation and transformation.

I hope you enjoyed this interview with Deborah Rowland. You can go to the show notes to read the details of what we discussed in this episode.

About Bill Murphy

Bill Murphy is a world renowned IT Security Expert dedicated to your success as an IT business leader.

If you are interested in learning more about my company, RedZone Technologies, and our security expertise, in particular related to Cloud and Email Security Kill Chain Strategy, Techniques and Tactics you can email cloudkill@redzonetech.net.  

Follow Bill on LinkedIn and Twitter.

Leave A Review:

If you liked this episode, please share it with your LinkedIn community. Please consider leaving an iTunes review here, and for my droid listeners, on Stitcher. (Click here for instructions on how to leave an iTunes review if you’re doing this for the first time.)

Feb 7, 2020

My guest today is Judith Apshago. Judith's leadership talents were recognized in a big way in December 2018 when she was chosen from a group of 88 nominees, to receive the Capital CIO of the Year, Enterprise ORBIE Award recognizing her achievements as Vice President and Chief Information Officer of U.S. Silica, a leading producer of performance materials and industrial minerals and last-mile logistics provider. This award recognizes technology executives for leadership, innovation and excellence. She was awarded the Norma Miller Passionate Philanthropist Award the same year.

Judith is an accomplished IT executive with over 25 years of leadership experience in information technology, most recently in a new role as Assistant Vice President of IT at Amtrak, and prior to that as Vice President and Chief Information Officer of U.S. Silica where she spearheaded an IT and digital transformation to support the company's rapid and substantial growth. She led a company-wide technology modernization, shifted IT from a utility provider to a high-performing strategic business partner, integrated multiple acquired companies, and collaborated with business leaders on strategic initiatives that enabled scalability, drove business efficiencies, and provided market differentiation.

This is a fantastic conversation and I know you will love it.

The biggest take-aways from this episode:

  • Importance of collaboration, understanding people, and building relationships.
  • How to develop a team of mentors and develop a personal board of directors' to address important career changes and business challenges you face as an IT leader.
  • How do you communicate your personal vision within the context of the overall organization?
  • How do you gain support from the top down, the buy-in of the business, the leadership, and your team?
  • What were her critical learning moments in her career?
  • How to reduce fear in an organization.
    How do you improve things with technology? How do you leverage technology to make business better?
  • Crossing the t's and dotting the i's. 'Don't let the perfect be the enemy of the good enough'
  • Why you must think like a customer' to understand the impact of IT on critical customer-facing services.

How to Connect with Judith Apshago:

Resources + Links from the Podcast

     H. James Dallas, Author|Speaker|Consultant. President, James Dallas & Associates. Speaker at the 2019 Capital ORBIE Awards.

This episode is sponsored by the CIO Innovation Forum, dedicated to Business Digital Leaders who want to be a part of 20% of the planet and help their businesses win with innovation and transformation.

I hope you enjoyed this interview with Judith Apshago. You can go to the show notes to read the details of what we discussed in this episode.

About Bill Murphy

Bill Murphy is a world renowned IT Security Expert dedicated to your success as an IT business leader.

If you are interested in learning more about my company, RedZone Technologies, and our security expertise, in particular related to Cloud and Email Security Kill Chain Strategy, Techniques and Tactics you can email cloudkill@redzonetech.net.

Follow Bill on LinkedIn and Twitter.

Jan 24, 2020

Today I have a great interview with Dr. Jonas Ridderstråle from Sweden. He's one of the world's most influential and respected business thinkers and speakers. Since bursting onto the international scene with the bestselling book Funky Business in 2000, Jonas has remained at the forefront of the new generation of management thinkers.

In 2014, the Global Top 30 Management Gurus ranking put him at number 23 worldwide and among the top five in Europe. He has a PhD in International Business and an MBA. His most recent book, published in 2017 is called, Fast/Forward: Make Your Company Fit for the Future, and was co-authored with Julian Birkinshaw.

So with that, I want to introduce you to my wonderful conversation with Jonas Ridderstråle.

Here are some of things that you will learn in this podcast episode.

  • How can you reward failure using an MSU Award?
  • How can you de-risk failure and fear in your company?
  • As the title suggests, What is the last competitive advantage for humans?'
  • Two methods for increasing your ability to handle paradox.
  • Why are Nobel prizes now awarded to teams vs. super humans?
  • How you can re-energize your company with ideas.
  • As humans become more like Homer Simpson, how can you respond and help your colleagues as well.
  • Why you need more lovers, mistresses and promiscuity in your business and it's not what you might think.
  • Why is planning done + over'?
  • How to learn when exponential growth is real and daunting.
  • How are Paradoxical Thinking and the Paradoxical Point-of-View instrumental in sharpening our understanding of the big challenges companies face today?
  • How exponential growth at a social level can lead to more ignorance on an individual level.

Ways to connect with Dr. Jonas Ridderstråle:

Books Published:

Fast/Forward: Make Your Company Fit for the Future by Julian Birkinshaw and Jonas Ridderstråle | 1 Apr 2017

Re-energizing the Corporation: How Leaders Make Change Happen by Jonas Ridderstråle and Mark Wilcox, 15 Apr 2008.

Funky Business Forever: How to Enjoy Capitalism (Financial Times Series), by Kjell Nordstrom and Jonas Ridderstråle, 4 Oct 2007.

Karaoke Capitalism: Managing for Mankind by Kjell Nordstrom and Jonas Ridderstråle | 8 Jan 2004

Funky Business: Talent Makes Capital Dance, by Jonas Ridderstrale, Kjell Nordström, et al. | Mar 29, 2000

This episode is sponsored by the CIO Innovation Forum, dedicated to Business Digital Leaders who want to be a part of 20% of the planet and help their businesses win with innovation and transformation.

I hope you enjoyed this interview with Dr. Jonas Ridderstråle. You can go to the show notes to read the details of what we discussed in this episode.

About Bill Murphy

Bill Murphy is a world renowned IT Security Expert dedicated to your success as an IT business leader.

If you are interested in learning more about my company, RedZone Technologies, and our security expertise, in particular related to Cloud and Email Security Kill Chain Strategy, Techniques and Tactics you can email cloudkill@redzonetech.net.  

Follow Bill on LinkedIn and Twitter.

Credits

Music provided by Ben’s Sound: http://www.bensound.com/

Other Ways to Listen to the Podcast:

                iTunes | Libsyn | Soundcloud | RSS | LinkedIn   

Jan 17, 2020

Deepa Prahalad is an author and an innovation consultant. She has worked with startups. She's worked with large multinationals and co-authored the book Predictable Magic: Unleash The Power of Design Strategy To Transform Your Business, which was selected by Fast Company as one of the best design books of the year. She's written for the Harvard Business Review, strategy and business; Business Week and was elected member of the International Academy of Management and is ranked number 34 on the inaugural Thinkers50 India list. I love Thinkers50, it's an amazing resource. Google it and you'll see what I mean. Just some of the best thinkers in the world are associated with that organization and she was recently selected by leadership guru, Marshall Goldsmith, into his “100 Coaches Program” from over 16,000 global applicants.

Rarefied air for sure. Deepa speaks on innovation and design strategy and mentors social entrepreneurs, and I might add social for-profit entrepreneurs and one of the organizations we talk about is ModRoof, an innovative sustainable roofing company in India. She has a BA in Economics and Political Science from the University of Michigan and an MBA from The Tuck School of Business at Dartmouth.

Here are the learning points you're going to get from listening to this conversation. Design is more than aesthetics. Most people think of design - as around the physical aspects of a product, but it's more than that, it's emotion. Then we talked about a story of how logistics can be impacted by looking at multiple disciplines. For example, we talk about a worldwide charity that delivers mosquito nets. They have a complete supply chain to delivers mosquito nets to populations that need to protect against malaria. Well, how is that similar to the US supply chain from a wood manufacturer, for example.

Asking those type of questions to develop similarities between problem solving. It's no longer enough to own your own corporate story. Customers have to help you tell the story. They have to tell the about your wins. The power of open-ended questions to build momentum around ideas and how it's not necessarily the idea, but the questions around the idea, where you build the momentum. I love this part that Deepa talks about. Information is no longer privileged, which is obvious, but next you are at the 10-yard line the imperative is to execute. If you've got access to the information and it's not privileged, now it's about execution.

Deepa talks about this other really great concept called the needs versus aspirations. If we're taking care of the needs, we've lifted a lot of folks out of poverty, billion out of poverty, but what are their aspirations? What are their aspirations moving forward as they climb the economic ladder? Asking that question and creating something takes optimism, versus when you need something. Deepa breaks that distinction down during the interview.

We talked about the hero's journey and the importance of emotion and the story that you're telling and that hero's journey. I also ask questions about nostalgia. How important is nostalgia? We talk about the ‘sweet spot’ between the past, the important past and the future. We look at how we develop that sweet spot that people love.

Finally, social entrepreneurship. With so many people coming online, the needs for large segments of the population to be served by entrepreneurs who want to bring products and services to those billions. How does that happen? How much does social entrepreneur think? It's a wide and varied conversation that you're going to love and I want introduce you now to my conversation with Deepa Prahalad.

Here are the learning points you're going to get from listening to this conversation.

  • Design is more than aesthetics, it's about emotion
  • How logistics of delivering mosquito nets worldwide to populations that need protection against malaria is similar to logistics of a U.S. supply chain.
  • Impact and the rising billions
  • It’s no longer enough to market solely with your own company story. You need the support of your customers telling their story about you, your product(s), and their experience with your company.
  • The power of open-ended questions to build momentum around ideas.
  • Information is no longer privileged. You are at the 10-yard line and the imperative is to execute.
  • Needs vs. aspirations with Innovation
  • Creating + Optimism vs. Needs
  • Hero’s journey and emotion.
  • Nostalgia the ‘sweet spot’ between the past and future.
  • Social entrepreneurship is for-profit, not free

Ways to connect with Deepa Prahalad: hello@deepaprahalad.com

Books:

Predictable Magic: Unleash the Power of Design Strategy to Transform Your Business, by Deepa Prahalad and Ravi Sawhney, pub. by Pearson Education, Inc., publishing as Prentice Hall, 2011.

I hope you enjoyed this interview with Deepa Prahalad. You can go to the show notes to read the details of what we discussed in this episode. You’ll find the show notes at redzonetech.net/podcasts

This episode is sponsored by the CIO Innovation Forum, dedicated to Business Digital Leaders who want to be a part of 20% of the planet and help their businesses win with innovation and transformation.

About Bill Murphy

Bill Murphy is a world renowned IT Security Expert dedicated to your success as an IT business leader.

If you are interested in learning more about my company, RedZone Technologies, and our security expertise, in particular related to Cloud and Email Security Kill Chain Strategy, Techniques and Tactics you can email cloudkill@redzonetech.net.  

Follow Bill on LinkedIn and Twitter.

Leave A Review

If you liked this episode, please share it with your LinkedIn community. Also, please consider leaving an iTunes review here, and for my droid listeners, on Stitcher. (Click here for instructions on how to leave an iTunes review if you’re doing this for the first time.)

Credits

Music provided by Ben’s Sound: http://www.bensound.com/

Other Ways to Listen to the Podcast:

                iTunes | Libsyn | Soundcloud | RSS | LinkedIn   

 

 

Jan 10, 2020

Today my guest is Rita McGrath. She is a best-selling author, sought-after speaker, and a longtime professor at Columbia Business School. She is widely recognized as a premier expert on strategy, innovation, entrepreneurship and growth during times of uncertainty.

Rita has received the #1 achievement award for strategy from the prestigious Thinkers50 and has been consistently named one of the world's Top 10 management thinkers in its bi-annual ranking. As a consultant to CEOs, her work has had a lasting impact on the strategy and growth programs of Fortune 500 companies worldwide.

Rita is a highly sought-after speaker at exclusive corporate events around the globe, such as the Global Peter Drucker Forum. She is also the author of several books, including the best-selling The End of Competitive Advantage (Harvard Business Review Press, 2013). Her new book is Seeing Around Corners: How to Spot Inflection Points in Business Before They Happen (Houghton Mifflin Harcourt, 2019). She has written three other books, including Discovery Driven Growth, cited by Clayton Christensen as creating one of the most important management ideas ever developed.

She received her PhD from the Wharton School (University of Pennsylvania) and has degrees with honors from Barnard College and the Columbia School of International and Public Affairs.

Here are some of key items that you will learn in this podcast episode:

How did Walmart innovate in response to a resistant culture?
Some practical ideas about How to See Around Corners
Learn about the Red Box strategy that Adobe used
What is Rita's Superpower?
Personal inflection points and how to personally manage being an Innovation Leader
How retail will rebound, i.e. the story of Showfields.
What Rita means by Snow melts from the edge, and the imperative for leaders.
How innovation proficiency defangs an organization's anti-bodies

Books written by Rita McGrath:
- Seeing Around Corners: How to Spot Inflection Points in Business Before They Happen, by Rita McGrath. (Houghton Mifflin Harcourt, 2019)
- The End of Competitive Advantage: How to Keep Your Strategy Moving as Fast as Your Business (Harvard Business Review Press, 2013)
- Discovery-Driven Growth: A Breakthrough Process to Reduce Risk and Seize Opportunity by Rita McGrath. (Harvard Business School Publishing, 2009)
- Marketbusters: 40 Strategic Moves That Drive Exceptional Business Growth by Rita McGrath. (Harvard Business School Publishing, 2009)
- The Entrepreneurial Mindset: Strategies for Continuously Creating Opportunity in an Age of Uncertainty (President and Fellows of Harvard College, 2000.)

References:
- Why Do So Many Incompetent Men Become Leaders?: (And How to Fix It), by Tomas Chamorro-Premuzic. (Harvard Business Review Press, 2019)
- The Right It: Why So Many Ideas Fail and How to Make Sure Yours Succeed, by Alberto Savoia. (HarperOne, 2019)
- Amy C. Edmondson is an American scholar of leadership, teaming, and organizational learning who studies psychological safety in organizations and teams. Click on the link to see more from Wikipedia.
- acqui-hire: According to Wikipedia, acquihire is the process of acquiring a company primarily to recruit its employees, rather than its products or services. Click on the term for more details.
- The Chief Strategy Officer Playbook: How to Transform Strategies Into Great Results, Thinkers50 Books. You can download this as a pdf for free.




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